FITNESS EXPERT i PHILANTHROPIST I COACH I MAMA

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Deja's Story

Her unique perspective has made her one of the most sought-after wellness experts in the industry. Deja incorporates a dynamic blend of high-energy movements and diverse disciplines, including dance, boxing, kickboxing, strength, and non-physical hosting. Deja has made history as the face of lululemon's expansion into the shoe category, spearheading multiple notable campaigns, including the successful CHARGEFEEL campaign. On behalf of the brand, she proudly presented the Footwear News' Award for the 2022 Launch Of The Year. For more than two years, Deja pioneered the MIRROR home gym building a community of like-minded individuals known as the Sweaty Smile Squad.   


As the daughter of New Jack Swing pioneer, Teddy Riley, Deja is no stranger to the entertainment industry. Embracing her own voice, Deja launched and co-hosted the podcast Dose of Duality marking the beginning of her storytelling endeavors. Deja is passionate about sharing untold stories and using her voice, life experiences, and unwavering optimism to illuminate these narratives. Deja's most significant accomplishment to date was the birth of her son after struggling with fertility for many years. This experience fueled her passion to continue giving a voice to the voiceless. Her journey is a testament to her resilience, authenticity, and dedication to inspiring and uplifting others on their paths to self-discovery.


Now looking to the future, Deja is excited to marry her love of fitness and storytelling through a new at-home wellness program Modification Momma where she will provide modifications to popular exercises for soon-to-be mothers and women in postpartum. Featuring primarily bodyweight workouts, this series will help women stay active throughout pregnancy and after giving birth while also encouraging them through mindful moments and personal anecdotes. 


Deja Riley has personified what it means to be a role model, an advocate, and an educator. Her goal has been and will always be to find happiness in the moment in the body you were given and choose joy whenever you can! 

Deja Riley's life journey is a remarkable tale of transformation and empowerment. She began as a professional dancer alongside music legends like Britney Spears, Lady Gaga, Katy Perry, J.Lo, and Beyoncé. Her dance career spanned over a decade and later Deja's evolution led her toward a new path in fitness, health and wellness, where she now motivates diverse communities with her holistic and functional approach.